Warning to the faint of heart; if you are part of the competitive crowd you'll likely say I exaggerate, perhaps even lie. If you're part of the casual crowd, you might be inclined to say I'm spot on. It's a matter of perspective, but at the end of the day, competitive gaming groups such as MLG are vastly outnumbered by the casual gamer. Casual players are immensely important to gaming, and especially to the developers. A little insight from casual players and a developer can, considering they have everything else needed, be well on their way to making a hit title. Without the casual gamer, gaming would be a highly competitive wasteland of dullness. Let me explain how I can draw this conclusion.
About The Casual CrowdTrust me on this one; these folks are
the most important, and generally speaking, the most numerous. These are the people, like myself, who may or may not be good at the game, but they play when they can and try not to get too serious about how it all goes down. They play the game for the same reason we all first picked up a controller. When you first grabbed a controller and started hitting those buttons, playing that game, be it belonging to the Atari, SNES, N64, Dreamcast, Gamecube, Playstation, Xbox, or Wii, we all did it for one reason;
It was fun. Chances are you're part of this casual crowd. Chances are your main focus is always to have fun. If you're not having fun with the game you're playing or the people you're playing with, you find something else to do. I know I do.
Now, let me talk about the other side of the coin. There's this small group of gamers that thinks they are on top of the world. They think game developers (such as Bungie Studios, who is victim to this quite often) just make games and don't really understand the 'real gamer'. This small niche is under the impression that, since they take the games so seriously and can play them with obscene amounts of talent, they should be leading the pack. If you can't compete with them, you're opinion is fairly minute, and you shouldn't really have much say in how games should be created. After all, playing a game well and creating games are the same thing. ... Oh wait, no they aren't! So, let's talk more in depth about these guys and what kind of people they tend to be, more often than not.
The Hardcore/Competitive GamersI don't necessarily want to make manufactured blanket statements, but I am a fan of high quality home-made quilts. The competitive gaming community, led specifically by
Major League Gaming (MLG) is really turning a lot of players away from online gaming by way of bad attitude. I've seen how the professionals act. The top players of the MLG circuit are pretty cool guys. Sure, they take the game way more seriously than I ever would, but they're well mannered, fairly polite, and don't throw fits. They also rarely claim to know better than the developers. In fact, these guys are so polite, Bungie Studios even brought them in once to help test out a new patch (a fix for the game) to get some feedback on it.
You know all those other MLG wannabes, so to speak? You know, the ones that are generally kids ages 12 to 17 trying to find purpose in their life while they wade through school? Those guys are not following the example of the professionals have laid out. I've no problem with trash talking. It's fun to poke your friends and opponents with cheeky comments and witty retorts. Now, where is the line drawn between playful banter and hurtful insults? Perhaps there's just this large group of players out there that just plain don't have a conscience. Does that voice in the back of your head ever go "Maybe I shouldn't say these things."? After all, you're not anonymous on the internet. What you say can and generally will come back and bite you, whether it be suspension of accounts or, in an extreme example, people have pressed harassment charges against other players. Look, by all means, beat your opponent. Pulverize him, for all I care. Does that give you any right to say things you wouldn't hear in public conversation?
How does this all lead back to MLG? Elitism. The "I'm better than you" attitude that competitive gaming groups (like MLG) encourage. You have to be the best, you have to make sure every one knows your name, you have to ensure that you don't fall behind into the crowds of idiots who play games with no intent of always winning, but instead with an intent to have fun during a game. I might go so far to say that many of the super competitive players have sold their very souls for a high rank on some leaderboard that will be obsolete in the next few years. I'd say the average life of a game is 6 months before people get bored of it, for exceptional games (such as Halo 3), 2 years. But what about 3 years from now?
Nope. It's almost as childish as the time you once cried your eyes out until your mother gave in and bought you that toy you wanted. What was that toy? Oh, you forgot or don't really care anymore? Then why did you scream and cry about so much at the time? I bet your parents aren't too happy at you about that.
The Law of Impermanence. Look it up. Maybe a few of you can do some self-realization for a bit and notice that you're just making every one else miserable for some very minuscule personal gain. So let me ask this again;
what about 3 years from now? Does any one care that you cussed and screamed your way to the top? Chances are it will do you (and them) much more harm than good. For those who are really playing competitively and receiving money for their efforts, great! You've done what most people can not. Cherish it, and show me that you realize what a fantastic position you're in by being a good role model to all gamers.
Don't get me wrong. I've met quite a few nice, friendly competitive players, but if the competitive community was more mature, as a whole, I would look towards it with a much more positive attitude. Now at this point you either think I'm a jerk, I talk too much, “That fool is owning MLG, hah!” or even more likely, you're wondering what this has to do with Game
Developers. Let me get to that.
Game Developers Get Payed to Make GamesThat's a funny statement, right?
Of course they get paid to make games! Why am I just stating the obvious? Because apparently it's not very obvious. If you don't understand how much this sentence really says, I'll help you out.
Game Developers are paid to do what they do. Why are they, instead of most of you, getting paid to make games? There's a 'walk-through-the-park-best-and-easiest-job-in-the-world' mentality that seems to surround game development. While I'm still learning, and I will claim to be no expert, I can tell you this isn't true. Yes, I think it's the best job in the world, I wouldn't trade it for... Well, the world. However, it's also the single toughest thing I have done in my entire life. I am not exaggerating here; my job is stressful, my job is complicated. I love it, but oftentimes it feels like it is slowing killing me. While it's true, most people do not have to play as many cards as I do (and the other people on the team) since we are currently such a small group, but even single things can be a real burden on your mind.
Circling back to my original point I'm attempting to make; game developers get paid to make games. You don't. Enthusiasm, dedication, and willingness to learn, think, grow, and give suggestions, I encourage greatly from gamers. The real problem, as I see it, is when someone
thinks they have a great idea that would fix or improve a game and claim the developers are not listening, too stupid to realize it, or some other poorly founded criticism. Let's look at what the developers have that you don't.
Game Developers Have Experience Making GamesWhether working on their very first title or having worked on many, the game developers are doing one thing the gamers aren't. They are making games. They know how they work, they're designing how they work, and they're testing them constantly, fixing things that are wrong, killing themselves over things that aren't working properly, and just plain dealing with all the pros and cons of game development. I would also like to make a point that testing games is not nearly as fun as playing them. Generally when you test a game in progress, it is full of bugs and not fun. It is work. You're usually crying as to why things aren't working, instead of giggling happily at the fact that you're playing some cool anticipated title no one else gets to play yet. Sure, it has it's moments of pure awesome, but a lot of the time, it truly is work. It's a job. Game developers are not just gamers with a paycheck. They have experience, they have the brains, and they have the tools. They had to work to get where they are. Remember those really funny YouTube ads for Westwood Game Design College?
Here and
Here.This is not game development. Sorry kids. (Special kudos to
Wideload Games, who picked up on this and poked
some fun at those commercials.) You, as a gamer, and with the luxury of free speech, can say what you want, even if you could not be more wrong. This particular part is not directed at competitive players, but it seems to be a nice trend. It's very similar to an Olympic swimmer trying to help an engineer come up with some super high-tech nano-skin water suit. The Olympic swimmer has no idea how to make it. Sure, he can give suggestions, but the actual design is really up to the engineer. The swimmer can only help test a bit, perhaps give a little feedback. Games are very similar.
To bring a recent example to the table,
Bungie Studios has garnered some negative attention from the MLG Community (who uses Bungie's Halo 3 as one of their main competitive titles) and other competitive groups. To summarize as to what and why, Halo 3 has a weapon; The Battle Rifle, with a 3-shot burst. Due to the
intentional randomness of the bullet spread, some argue that this detracts from the skill of the game. Bungie listened to the concerns, ran various tests, and came forward with the mathematics behind said bullet spread, and then explained
exactly why they can and will not change the bullet spread on the Battle Rifle. Those who claimed to know better than Bungie came forward with their own arguments, more or less disregarding anything that Bungie had said. When Bungie spoke, I knew exactly where they were coming from and why they said what they said. Let me quote the conclusion here, and explain why that is, without boring you with as much information as given in the actual Bungie response [
You can see the entire Bungie Response in the first part of this Bungie Weekly Update]:
"Aesthetic similarities aside, the Battle Rifle in Halo 3 is a far different weapon from its Halo 2 predecessor. Despite what segments of the player population believe or want to believe, it is no longer a mid-to-long range killing machine. It is an anti-long range weapon with a focus on mid-range combat that ends up being utilitarian and functional, but not optimal at close range. The reasons for this are obvious – there is no designed one-weapon-to-rule-them-all in Halo 3 and that is a decision made by design to encourage all of the aspects of the sandbox to be used in gameplay.
Much of the fervent debate comes from players who simply want the weapon to perform differently than it was designed to perform. The bullet variation in the Battle Rifle’s three-round bursts is a design choice that further defines the weapon's role in the Halo 3 sandbox."
In making the Halo 3 Battle Rifle's 3 shot burst less random, it takes out the entire piece of gameplay that makes the Battle Rifle unable to shoot an infinite distance accurately. This is by design. if the spread were not random and/or tighter grouping, the gun would no longer play the role it is intended to play by the designers. For some reason, this has flown completely over the heads of self-proclaimed "Pro Gamers" and "Experts". They don't care if it would wreck gameplay, because in their heads, and
in concept, their idea would improve the game 100%, no doubt about it. To the sort of people that think they have some great idea, fine. You have a right to it, but the moment you start backing it up with "I'm good at video games", myself and many others could just as easily retort "I'm good at
making them." If I was in a really good mood, I might not decide to include the "Have fun playing with your joystick, punk." on the end of it. And I'm one of the nicer guys. No one likes having their job downplayed as some sort of 'anyone can do it' career.
Moving on to the real topic here, why are casual gamers the people myself and many other developers really turn to when looking for suggestions, advice, and feedback? Let's just get my
entirely personal opinions out of the way.
I Like Good AttitudeI like anyone who plays and enjoys something I produce. (By I, I really mean myself and/or the studio I'm part of) Those people are automatically on my good list. Then there's the way they express themselves. While Sandswept Studios has yet to really encounter rabid fanboys or super negative 'playa-hatas' (as the kids say), I've always been drawn more to people who are nice. I've always liked the gamers who express their opinions in a kind manner, and usually take the developers benefit of the doubt. When a developer tells you something, he's generally telling you exactly how it is. If he pulls some numbers out, and specific examples as to why things must stay the same, or an idea can't happen, you'd best listen up. I promise they're telling you the truth, even if you think it might be so simple to do, perhaps even as simple as a quick change to a line of code.
To give you some idea of what I mean, if you're unfamiliar, Luke Smith, a writer for Bungie, made fun of a similar concept; “I joke around at the office with coders and artistic types that 'It can’t be that hard, just ctrl-C and then open up H3 and press ctrl-v and then ship it.' These jokes do not amuse them.”
Funny guy, by the way. I really like Luke's sense of humor, and at the same time, his ability to tell people what's what and find information from the other Bungie team to better let the community know how things work, and why things aren't able to be changed so willy-nilly, so to speak.
As in any society, someone with a good attitude is generally listened to a lot more and a lot more intently than someone who is rude, throwing a fit, or just being an all around scrub. (See what I did there? That's MLG slang for a poor player.)
That out of the way, why do developers like the casual crowd? Here's the obvious answer:
There's so many of them! (Target Audience)Plain and simple: Casual rules. When I refer to competitive players, I don't mean the guys who just like beating their friends, I mean the guys who stop at nothing and I mean nothing, perhaps even something as atrocious as cheating, to beat
every one. I am not referring to the casual competitive types that, while they do play for fun, also like to win. I'm really this kind of player. I like to win, but I know when I'm taking it too far and it becomes either less for myself, or less fun for others. If the Competitive players want to have massive games where they go all out, by all means, I hope every developer leaves an outlet for that behavior, but by no means should any developer focus on that crowd. It's just not practical.
Yes, I use Halo a lot as an example, not only because I think Bungie has made some amazing games, but also because the information is easily accessible. To give you an idea of the MLG population in Halo 3, the MLG gametype playlist holds a population hovering around 5-6,000 players. The total online unique users in the Halo 3 population in a given 24 hour period? 700,000. [Source:
Bungie.net]
Any one can see from these numbers that the MLG population, however loud and large they want to make themselves feel, they are by no means the standard and they are by no means the majority of players. If population of Casual players is not enough to convince you, let me get into more specific reasons why the casual players are, and will continue, to lead the gaming industry.
Developers are people too! (And usually Casual Players)First and foremost, game developers are usually game developers because they have not attempted to follow any sort of competitive gaming career. They've been far more interested in the production and creation of games, as opposed to beating every one else at them. Sure, we can see there are some developers who like playing competitively, but it's not really a common thing. They're creating games because they love games. They love having fun, and they love creating more fun for other people. I would go so bold and so far as to say that developers, as a whole, are casual players. They can relate to the casual crowd, and they just want to make exciting stuff.
If any developers read this and disagree, please, I would really appreciate to hear what you have to say about this. Still not agreeing or convinced? Or perhaps you just agree, but I'm such a good writer you want to keep reading? Good one. Crack a smile. You deserve it for a joke like that.
Moving on to the final reason:
People just like a good story... (Or gameplay)Coming back to what I said much earlier, people play games for fun. They are a form of entertainment. I was a gamer before I was a developer. Why did I play Zelda: A Link To The Past back on the SNES when I was 6 years old? How about Super Mario World? Why do I play Halo? What's the draw of Battlefield? I find them fun. For the same reason you watch a movie or read a book, you play games. To most players, games are more than just a sport, more than just bragging rights. With friends or alone, these games offer an experience. They offer a story. They're offer memories. They offer an adventure.
Those who treat them as sports are really taking away what the developers are trying to give you. Developers are artists, writers and visionaries. Whether they realize it or not, all developers (excluding EA, the evil empire*) are doing one thing, and want to do one thing (aside from making money, of course). They are trying to bring you something unlike anything else; a story never before told, an experience never before felt, a triumph never before won.
They're bringing it to their fans, the people who enjoy it the most, the group who wants to hear it, see it, and feel it. These, my friends, are the casual players. They are numerous and strong, and they will continue to play games for the love of playing games, letting no leaderboard or lack of skill stand between them and their friends, them and their love for all things gaming.
This is why developers will listen to the casual crowd. They are the past, the present, and the future.
*EA makes some great products and I do not at all discourage them from buying out every single company and manufacturing games in a soulless manner.
[Edit: Special compliments to XerxdeeJ over at
Tied The Leader, for
his article on this similar topic.